What Verizon does with your data

What it collects and does with your data

• FCC found Verizon sold access to customer location data to aggregators that resold it.
• Verizon policy: Custom Experience uses sites visited and apps used on your mobile device; customers are included unless they opt out.

Sensitive data

• precise location (historical sale)
• web and app usage (Custom Experience)
• call and text records (CPNI) in Custom Experience Plus

Enforcement and litigation

1 matter in the research. Where the research says alleged, pending, or settled without admitting wrongdoing, so does this page.

• FCC forfeiture about $47 million; Second Circuit upheld; Supreme Court affirmed 8-1 on 2026-06-04 (FCC v. AT&T, consolidated with No. 25-567). Status: final. Amount: $46.9 million.

Who else holds your data

Organizations holding a copy of your data, as the research counts them: at least 4. Verizon, aggregator, reseller, end buyer during the pre-2019 location program.

Third parties: Not counted.

Data brokers linked to Verizon

None. The research documents no flow between Verizon and a data broker.

Data practices score

8 of 15. Five components, each 0 to 3. How the score works

Sells or shares

3

Enforcement

3

Retail media scale

0

Sensitive data

1

Opt-out friction

1

Estimated emissions for one person

Research gaps

• Verizon ad revenue.
• Enrollment counts in Custom Experience.